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As graphic designers, we are often asked about the difference between print and digital design. While there will always be differences between two mediums with their own set of rules, there are also many similarities. In fact, most designers will tell you that in this day and age, it’s more about the end goal than the medium used to achieve it. Digital and print graphic design is the creation of visual communication—for example, a poster or a fashion ad. This area of graphic design may be used to communicate information or to create a certain mood. A digital graphic designer employs software programs specifically designed for creating digital images. While the two mediums share many similarities, there are also some distinct differences between them.

Digital graphic design is most common in the 21st century, because it gives users more customization options and new technology. Digital graphics are created through the use of a computer program or software. Digital designers are usually highly skilled with different design software programs such as Adobe Photoshop and Illustrator. These programs allow them to manipulate images in order to create a unique piece of art for their client.

Our graphic designers use a diverse range of tools and skills to create expressive and informative design. They use digital platforms to conceptualize, develop and produce their ideas, as well as print mediums such as posters, flyers, magazines and more.